The ZOÉ LU Club is a loyalty program with which we want to thank you for your loyalty. As a club member, you can collect points with every purchase and gain access to special offers, great discounts, and much more.

If you already have an account with us, you are automatically a ZOÉ LU Club Member. When creating a new account, you automatically agree to the terms of becoming a Loyalty Member. Sign up here and easily collect points with every purchase.

We ask you to choose a single account with which you collect points. The more points you collect, the more benefits you receive.

Yes, membership is free.

The points can be redeemed on all categories except New in, Gift Cards, and already discounted products. However, you earn points when purchasing ALL products. Discounts cannot be combined with other promotions.

The points will be credited to your account after 20 days, once the return period has expired. If you return your entire order, no points will be credited. If you return only part of your order, points will be credited proportionally for the products you keep. 

Once generated, a points code is valid for four weeks and cannot be reactivated after use or refunded if the order is returned.

• Your points are always valid for 6 months after each activity, and the period starts over with every purchase.
• Any purchase counts as an activity, regardless of whether you earn or redeem points.
• As long as you make at least one purchase within 6 months, you keep all your points.
• Your points expire only if you have not been active at all for 6 months.

You will keep your current status until the end of 2027, regardless of how many points you have - it will only be reassessed after that. From 2028 onward:

• Your status will be reassessed at the beginning of each year, based on the points you have collected by then.
• You can move up at any time through additional purchases, but you can only move down on January 1 of a year.
• Redeeming points does not affect your status, so you will not be downgraded as a result before the end of the year.

Good to know:

Status and redeemable points are tracked separately: Your status does not depend on the points you use for redemption. The two work independently of each other. Your status will remain in place until the start of the new year even without any purchases: Unlike with points, you do not need to be active to keep your status.